Posts of Kelvin Chan
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Kelvin Chan
1088
18 posts / 34 likes

Hi Udimi support,

Can someone please assist me with this?

Much appreciated!

Posted 29 Jan 2019 at 00:23
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Kelvin Chan
1088
18 posts / 34 likes

Hey Scott, good seeing you here! Am with you on this mate :)

Posted 28 Jan 2019 at 06:13
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Kelvin Chan
1088
18 posts / 34 likes
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Vera Kusuma on 20 Dec 2018 at 18:05

Hi,

does anyone here sell solo-ads in personal development niche?

Looking forward for your reply!

Regards,

Vera

Hi Vera, yes I do =)

In fact, I've been in the PD niche for a long time.

Posted 21 Dec 2018 at 06:19
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Kelvin Chan
1088
18 posts / 34 likes

Hi Joe, great seeing you...

It's been a long time Sir! :)

Posted 10 Oct 2018 at 14:55
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Kelvin Chan
1088
18 posts / 34 likes

Wowee!

Tks for the positive feedback Michael, Jen & Adam! :)

If anyone's interested, I'll create another article on...

How To Truly Maximize Your Solo Ad Buys For Positive Return!

Let me know... tks.






Posted 12 Sep 2018 at 03:14
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Kelvin Chan
1088
18 posts / 34 likes

Hi everyone,

Hope this finds you & your loved ones well! :)

It's been quite a while since I contributed an article here so I thought I'll share something to assist people who are relatively new to buying traffic...

HOW TO REALLY AVOID PAINFUL SCAMS BY SOLO AD VENDORS

#1 - Avoid or minimize traffic purchases from people who directly canvass you to buy from them without even attempting to build a relationship with you or provide value first

NOTE: This does NOT quite apply though if you approach these vendors first. Many scams occur because people just seem to readily buy from anyone that approaches them. And once they have made a purchase, they simply deliver bot traffic (which simulates real human traffic but isn’t real) or they do not even deliver a single click.

#2 - Avoid getting traffic that is priced way below the market

NOTE: At this point, it is between 10 to 35 cents per click & this can vary & fluctuate! Good quality traffic usually cost AT LEAST 45 to 50 cents a click as it reflects accurate targeted audience coupled with the vendors’ level of service, ability & competency to improve your squeeze, sales & funnel pages. In the solo ad market, price is often (though not always) an indication of quality.

#3 - Only purchase from vendors with multiple SALES testimonials

There are numerous testimonials out there but what really differentiates between good and bad testimonials? Simply ones that generates SALES! Optins can be high but if the vendor has a low percentage of testimonials with sales compared to the rest, it is better to avoid.

#4 - Great vendors assist you with your squeeze or sales funnels

Vendors who intend to run a long term sustainable business & truly wants you to profit from solo ads will make the effort to assist you optimize your squeeze or sales pages

Avoid dealing with vendors who just take your money and offers zero advice on your funnel pages. Bear in mind you are creating & building long term partnerships with them so choose wisely.

#5 - Top tier vendors will likely have multiple video testimonials of SALES which you can verify with their clients or customers themselves

Vendors with multiple video testimonials tend to be the real deal. This indicates they have been in the industry for a decent amount of time and they truly take care of their customers which is why their customers in turn return the favor by creating a testimonial for them.

Once you’ve managed to find vendors that fulfils the above requirements, the likelihood of you being scammed is GREATLY reduced & minimised!

P.S. Please note I'm unlikely to have the bandwidth to answer any questions pertaining to this sharing as I run multiple businesses and I'm simply sharing this as a form of educational material for people who are new. Thanks!

Posted 20 Aug 2018 at 09:42
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Kelvin Chan
1088
18 posts / 34 likes

I got it too Ed Newman. 875 clicks in total.

Posted 22 Sep 2015 at 03:23
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Kelvin Chan
1088
18 posts / 34 likes

You're most welcome Crystal! :)

Posted 30 Jul 2015 at 04:53
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Kelvin Chan
1088
18 posts / 34 likes

Crystal C, you can only do that 4 days after the date of your solo.

Posted 30 Jul 2015 at 04:47
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Kelvin Chan
1088
18 posts / 34 likes

@David Everett: Tks for contributing. Appreciate it! :)

@Barry: Issue has been resolved and you can check on the system status for AWeber @ http://status.aweber.com/ :)

Posted 29 Jul 2015 at 23:19
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Kelvin Chan
1088
18 posts / 34 likes

For those with AWeber accounts, here's what you'll see when you log into your dashboard now...

See attach

See attach

Posted 28 Jul 2015 at 15:52
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Kelvin Chan
1088
18 posts / 34 likes

Hi all solo sellers (using AWeber),

If you don't know already, AWeber is going through some major issues (as of 2.5 hours ago - 9:11EDT on 28th July) as Google has marked all links from AWeber customers using click tracking as potential malware. (Refer to the upcoming attached image)

As such, do communicate with your clients and feel free to direct them to this page to aid you in your communication.

@ all buyers (with providers using AWeber):

Do refer to the attached image to understand what's going on with a "big part" of the solo ad world.

Would be awesome if you can work with your providers (IF they're using AWeber) to give them time (which they'll need while waiting for AWeber / Google to resolve the matter) as they may require to recover from their backlog and fulfill your traffic orders.

Thanks everyone! :)

Posted 28 Jul 2015 at 15:52
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Kelvin Chan
1088
18 posts / 34 likes

Here's the image...

See attach

Posted 16 Jul 2015 at 18:11
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Kelvin Chan
1088
18 posts / 34 likes

Hi everyone,

It’s been a while since I last shared & thought I’ll write to share a MVT test I’m performing at the moment…

A MVT test is a more complex version of a simple A/B test (both of which I’ll be explaining in a short while’s time…)

This sharing is INTENDED to stimulate hunger to improve us all as marketers and while things aren’t conclusive, the early findings are pretty interesting and might prove useful to some reading this. In that spirit, I’ll proceed to share. (On a PERSONAL level, this writing serves as a journaling record)

First things first, I’m going to assume you know what a squeeze or lead capture page is and its CHIEF purpose (i.e. to captivate your intended target audience and to capture their true email address for future marketing communications).

To explain what a MVT test is, it’s wise to start off with its simpler version - the A/B test.

To provide an example and an analogy, let’s use popcorns!

Suppose everyone likes popcorns and there are 2 types - SWEET popcorn and SALTY popcorn.

In a sample size of 1000 people, if 600 prefers SWEET popcorn and 400 SALTY popcorn, then SWEET popcorn is declared the winner.

Simple?

With a MVT test, there is more than 1 element of which you can have any number of variations for each of those elements.

Keeping to our popcorn example, let’s say these are the 2 elements & its 2 variations: 1) Preferred taste - SWEET or SALTY 2) Preferred container - CUP or BOWL

And if the results were as follows… Combination #1: SWEET popcorn in a CUP (e.g. 400 people) Combination #2: SWEET popcorn in a BOWL (e.g. 200 people) Combination #3: SALTY popcorn in a CUP (e.g. 300 people) Combination #4: SALTY popcorn in a BOWL (e.g. 100 people)

Hence, the WINNER is - SWEET popcorn in a CUP.

Now…

If you’re the kind who loves working on details, read on till the end… I trust it will be well worth your time.

If you’re the sort who can’t be bothered about details and couldn’t care less, I’ll leave you to decide what’s best for yourself.

Moving right along…

In my current MVT test, I’ve got 4 elements: 1) Top bar with logo (PRESENT or ABSENT) 2) Headline (RED or BLACK) 3) CTA text (With the word “FREE” or without) 4) Privacy statement (PRESENT or ABSENT)

This means that we have a total of 16 unique permutations / combinations (ask your math teacher if necessary…lol!)

Before we go on, I’ll like you to… + Predict which of the 4 elements impacts conversions the most (AT this early point in time…) + Predict which variation of each of the 4 elements is the winner (Again, AT this early point in time…)

Ready? =)

Here are initial results based on 437 visitors so far…

Refer to image @ http://postimg.org/image/wqxafqekp/

As it stands… + The element that impacts conversions the MOST is… the Privacy statement (Did you get this right?). Removing it helps conversions (so far…)! + Having the word “FREE” in the call-to-action button helps boost conversions + The top performing combination (of the 16) is converting at 71.43%, the worst is at 33.33% and the overall at 50.11% (Not represented by the image above)

In this current phase of MVT, a total of 300 to 500 visitors will go to each of the 16 combinations requiring a minimum of 4800 to 8000 visitors. (Can’t wait to see what the final results are - where I’ll then eliminate the weakest combinations and further tweak the strongest ones)

Prior to this phase, simple tests were done to determine which squeeze page design to test with.

Once this current phase of MVT is over (results of which will then be taken with a lot more WEIGHT compared to now), the next phases will test out: + Squeeze Page Headlines (16 variations) + Pre-Headlines (Presence v.s. Absence) + Sub-Headlines (Presence v.s. Absence) + CTA text, color & perhaps font? (More variations) + Graphical Headline v.s. Textual Headline (With same EXACT copy)

These tests will require about 40,000 to 50,000 visitors over the next couple of weeks… (Should be a fascinating time for me!)

Meantime, feel free & encourage you to… minimally do a simple A/B split test (if not a MVT test) based on my early findings.

On this note, 1 tip… make sure to do your tests based on a variety of traffic sources (my current phase requiring 8000 visitors will come from at least 20 different sources).

Trust you’ve enjoyed this and feel free to share your own findings (in the past or going forward) too! :)

*Scurries off to check on the latest MVT results* =D

Posted 16 Jul 2015 at 18:10
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Kelvin Chan
1088
18 posts / 34 likes

I seldom chime in but maybe it's time...

Personally feel it's overdone and overcomplicating the ordering process for most buyers (and perhaps many sellers as well). Extensive studies have shown that given too many choices, people suffer from analysis by paralysis and struggle with making decisions and moving forward with things.

My personal take is that... the "only top tier" & "no mobile" options are truly needful and the OTHER options are extraneous for 99% of transactions conducted here.

If I had my way, I'll remove the other 3 options and keep things simple. Buyers don't need to ask endless questions about what's datacenter, proxy & web as well.

@ Buyers & Sellers: Who's with me? =) (Vote with a LIKE now...)

@ Uncle Dimitry: Appreciate all you're doing but do take what I've just mentioned into consideration.

Posted 14 Jun 2015 at 15:48
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Kelvin Chan
1088
18 posts / 34 likes

Hi Cornel, all,

Evidently quite a few people asked about the examples in tip #1. It wasn't meant to be "deciphered" within the context of this sharing but simply to state the principle of using curiosity & ambiguity (but again, not too often).

As said, using these sparingly within the subject lines of my follow up series worked a treat in increasing open rates but I'll share what these represent in any case.

They are... 3Ps - Passion, Performance, Purpose 3Ds - Desire, Design, Destiny K, L, T - Know, Like & Trust

Here is a latest example of how top marketers like Russell Brunson use this principle:

(Bullet point) Boobs VS Oboma - which one wins?

Trust this assists. :)

Posted 26 Mar 2015 at 09:06
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Kelvin Chan
1088
18 posts / 34 likes

Hi Rick, PMed you. :)

Posted 25 Mar 2015 at 16:28
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Kelvin Chan
1088
18 posts / 34 likes

Hi guys,

So today I decided to do a quick study on subject lines based on my follow up series across the different IM lists that I have and wanted to share them with you.

Hopefully, this will assist you get higher open rates, click rates and thus sales (HINT: It will be nice if you send a tip when you get extra sales from implementing any of the below … haha!)

Ok here we go (with actual examples)…

Tip #1) Use Curiosity / Ambiguity but not too often

+ “…, 3Ps & 3Ds” + “…, K, L & T”

Tip #2) Use Strong, Positive Keywords

+ “Welcome to…” (I’ve studied many of the 1st emails by major organizations around the world…) + “[2 CASE STUDIES]” + “Free” + “Open” + “Personal Tips”

Tip #3) Avoid Negative Keywords / Phrase

+ “Your” / “You” (?) + “Final” (?) + “How To Truly” (?) + “Structuring Your Business” (Keep language as simple & casual as possible)

? – Means I’ve seen enough data to share this but would like to further test it

Tip #4) Using Your Personal Name

+ First time I used it, there was a dip in open rates (But after that it’s good ONLY if you’re delivering good value & using your name relatively often)

Additional Bonus Tips:

Tip #5) Use numbers in subject lines whenever feasible as they are specific by nature & people like certainty to a degree

Tip #6) Avoid using words your subscribers may not understand or be in their lingo

Tip #7) It’s not about you… it’s about THEM! :)

Now go apply and test.

Posted 25 Mar 2015 at 11:00
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