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Yes testing is a never-ending process. But the thing about testing that no one talks much about is it requires steady amounts of high quality traffic or the tests won't mean much!
This is why what impressed me most about this case study is the fact you can easily get 40,000 to 50,000 visitors across 20 different sources so would care to share those with us?
By the way, I was surprised that removing the privacy statement would hurt conversions as I figured that would add a TRUST factor for the optin?! Did you have a privacy link or the actual statement on the squeezepage?
Yes testing is a never-ending process. But the thing about testing that no one talks much about is it requires steady amounts of high quality traffic or the tests won't mean much!
This is why what impressed me most about this case study is the fact you can easily get 40,000 to 50,000 visitors across 20 different sources so would care to share those with us?
By the way, I was surprised that removing the privacy statement would hurt conversions as I figured that would add a TRUST factor for the optin?! Did you have a privacy link or the actual statement on the squeezepage?