I am an amazon affiliate.I have an amazon fb group I am trying to grow so I would like to run Amazon and or online shoppers traffic to my FB group. Any sellers out there with this type of traffic ?
Why would someone who doesn't know you (i.e. solo ad traffic is cold traffic) want to join your FB group? Even if they did, what happens if the viewer doesn't have a FB account? Or isn't logged in to FB at the time they click the link in the solo ad?
Solo ad traffic is generally best sent to a capture page so you can build an email list. Sending someone directly to a FB group is probably worse than sending someone directly to a sales page becaue there is even less presented to entice someone to the action you want.