[FREE TRAINING] PART1 - What Type of Offers Works Best with Solo Ads? That generate SALES!
106 upvotes
hey guys I decided to provide some basic written training like a guide here on UDIMI, since I get asked a ton what type offers convert best with solo ads. I hope these FREE training series will help many of you get sales! Before we talk about what offers do well we must first understand who exactly are we marketing to? Understanding Who Your Subscribers REALLY Are.. This is going to be a very important training in this guide.. get this right and it will show in all your marketing efforts today. I see many people marketing offers make this mistake a lot. The subscribers built with solo ads don't want flashy lambo's or Ferraris. All they want is a simple business that they can start to make some income from home.. They are happy if they can even make $1 just to proof that this “make moneyonline” thing actually works.. They are happy if they can even hit $10/day. These people have probably paid money and join all sorts of make money programs and are just looking for something that ACTUALLY WORKS.( They are willing to invest good money to get this to work!) I'm talking about thousands of dollars here ( high ticket stuff $500 , $1,000 - $5,000 and more..) If they were already making good money, they won't be in a solo ad vendor's list opening the emails and clciking on your link in the first place :) So in you're marketing you need to address their biggest fears and give some sort of assurance and small goals that seems achievable for the average person. that being said. Basically anything make money online related that fits our Solo Ad list Avatar mentioned in the previous section 1) MLM/ network marketing offers (works extremely well) 2) How to make money online with Affiliate Marketing 3) Make Money Online Wit Fiverr 4) Forex 5) Binary Options 6) PLR products 7) Done For You Offers (yours or affiliate offers) The list above is by no means the ONLy offers Basically any offer that seems “newbie friendly” and does not appear to be difficult to execute to make money will qualify as a good offer. Criteria's When choosing offers to promote When choosing offers to promote in my follow up or my “Thank You Page” I make sure the offer has on the sales page the following 1) Some Earnings proof ( doesn't have to be big) 2) Social media Proof 3) Video Sales video (Optional) 4) Contact details ( FB, SKYPE, Mobile Number) If the video has these offers in place there's a good chance you have an offer that can convert really with solo ads. Products/programs that Won't do so well with Solo Ads ( They can still convert but just not as good) 1) Hosting 2) Copy writing service 3) Personal development 4) Software & plugins for wordpress 5) Website templates 6) Basically any software that's website related 7) Graphic creation service Now let me explain why the above offers won't work so well. The offers above assume that they already have a business and WILLING to put more money in the business. 99.9% of the people built with solo ads don't have hosting and don't even know where to begin. So why do you pitch a website template when they don't even own a website? ALWAYS ASSUME that they are willing to start a website but only after they see the need. For now you need to cater to them as a complete newbie looking for ways to make money. Quick fixes and easy to implement strategies is whats going to convert well. Finding affiliate offers to promote is extremely easy. There are tons of products in the internet marketing scene today to choose from. Where do you find these offers? 1) Clickbank 2) Jvzoo 3) Warriorplus ( My favourite!) If you can come up with your OWN custom made offer , that will be even better since the offer is UNIQUE and you're the only one offering that same offer. Ok thats it for PART 1 - Part 2 Coming soon!
[FREE TRAINING] PART1 - What Type of Offers Works Best with Solo Ads? That generate SALES!
Brandon Sean on 9 Jan 2019
Last reply: Robert Allamby 22 Jul at 12:55
95 replies
Top 5 Things I Screw Up in Solo Ads
3 upvotes
Yup, you read that right. No matter how many ads I run, I still screw up some little detail every now and again. Maybe This list will help you avoid my mistakes. #5 COPY WITHOUT CHANGE Back when we were running LOTS of solo ads and really building our list, I would create a great landing page for a particular offer. I would spend a lot of editing the text, testing the links, doing sample runs, etc. BUT - since I spent so much time on it when we ran the same offer through multiple vendors, I would often copy the page to a new ClickMagic link for the new vendor WITHOUT going in and resetting the Ad Tracking, Campaign name, etc. That makes tracking my results much more difficult and time-consuming and messes with the stats in the back office of whatever offer I was sent to. #4 TRYING TO RE-INVENT THE WHEEL I frequently fall victim to my own ego: I think I am pretty smart, and I think I have learned enough to think I am a good copywriter. Therefore, I would (will?) frequently try to 'outdo' the copy provided by the offer I was promoting. This would lead to several problems: Incongruency between my text and the offer Swipe copy that is too detailed (sell the sizzle, not the sausage) Swipe copy that is too long (keep it a short as a lady's skirt: long enough to cover the essentials, short enough to be interesting) Swipe copy that doesn't convert as well as stock, wasting solo ad money This isn't to say you shouldn't try to write your won swipe, but if you are marketing a big offer that has been around and they provide some, do not be afraid to model after it closed. Don't try to re-invent the wheel. #3 NOT THINKING LIKE AN ADVERTISER I like to help people. I want to see people succeed. This makes me a terrible advertiser because I try to get people what they NEED, not what they WANT. Your swipe/subject lines need to hit on what people WANT. Nobody gets excited about buying a new ice scraper for their car, even though they need it. But if there was a product that promised to de-ice your windshield in 60 seconds or less, that is what customers would WANT. #2 LETTING THE SOLO AD VENDOR WRITE IT FOR ME Now hear me out, this one may cause some controversy. Many solo ad vendors are good copywriters. A few are even great. They know their lists and what their customers respond to. BUT, people are not buying your product; they are buying YOU. You must find a way to have your voice and personality in your copy. You must build that relationship (know-like-trust) in order to have long-term success. If your ad vendor offers to write it for you, then maybe look at what they do - but make sure you get final approval before anything goes out. It is your money, and they work for you - you have the final say. Partner with them, leverage their experience, but stick to your guns about what you know you need. #1 NOT CHECKING IF THE VENDOR HAS BEEN RUNNING MY OFFER LATELY This one stung me a lot when I first got started, as we were repping a pretty popular company at the time. We used some 'recommended' vendors the company suggested - not realizing that so were the other 30,000+ affiliates that the company had. These vendors might have been great vendors but their lists had been bombarded not only with the same products but in many cases literally the same ad! Don't be afraid to ask your vendor if they have run your offer recently. Ask them how many leads they add to their list weekly, and how frequently it 'turns over. If they have run your offer recently, then schedule with them, but have them start it in two weeks or so - give it some space from the last time their list saw it. I hope this quickie article helps you avoid some of the mistakes I have made in regards to the Solo Ads. Remember, learn from your mistakes - but learn from other people's mistakes first, if you can!
Top 5 Things I Screw Up in Solo Ads
Nathanael Thomas Oswald on 4 Jul 2021
Last reply: Pedro Chalas 6 Jul at 19:54
3 replies
How To Write A Good Email
3 upvotes
Here are 5 keys to writing a darn good email… Be yourself There are millions of people sending emails. Most suck. Most are corporate, robot-like, soulless drivel. Be you. Be clearly you. And the people that resonate with you will stick! There's only one you. And when you apply that to your writing nobody can copy or beat you. You'll always be in the lead. So, just be yourself. Tell stories Without getting all gimmicky. Stories are BIG. There’s no better way to get someone engaged than a good story. You don’t have to be Spielberg to tell a good story. Just keep your eyes open for them and let it rip! Talk about your day, your kids, your boss, whatever you want. Just don't be boring. Write to a friend Don’t write to “them” or “they.” Write your emails like you’re talking to ONE friend over a cup of coffee. Informal and personal is the name of the game. Edit later Then you can go back and clean it up later. Sometimes I don’t even re-read what I wrote. Want to churn out word after word? Edit later… Make an offer Don’t listen to the fake gurus mantra of “value, value, value” without ever asking for a sale. This ain’t a charity friend. Unless you just want to write for fun or a hobby…then by all means…don’t make an offer. For me…there’s a relevant offer or call to action tucked at the bottom of every email. Not a pitch, mind you…but an opportunity to take the next step. Rinse/repeat. Take these carefully tested methods and profit from email. You don’t have to be perfect…just keep getting better.
How To Write A Good Email
Billy Montes on 30 Jun 2021
Last reply: Terence Connell 3 Jul at 23:59
3 replies
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