So if 100 clicks are purchased and delivered, the hop number could be lower since by the definition, it is only records those that have clicked into the affiliate offer? Also means the hop number could never exceed the number of quality visitors delivered, right? Thanks for clarifying.
Hopcount is the amount of visitors/clicks that have come from affiliated links (also known as Hoplinks). Each Hoplink is different and basically acts as an affiliate link which has two purposes: - notifies clickbank where/who the traffic came from.