I'll back him all the way it's the process!!! revolving door recycling etc of leads.. I do admit just because a lead opts in doesn't mean he reads anything and not necessarily cause of the lead quality etc as they just don't... in this game 1000 clicks you would hope to get 300 optins and then of those could be and a very high maybe sales and open follow ups 30% again.. that's the game another is if a lead opts in then it's the buyers responsibility to make that lead want to open a followup not just go on optin so must be interested so will open others emails... In fact I've had leads complain when receive a fillowup even though optin so it's the attitude time of day anything lol... On all this would say here and in SS leads are recycled a lot as most places..... Leads you got yesterday and u subbed yourself or the lead did and even complained maybe will find them back again the following week hmm...
All of course IMO.
Rick Ling