What is a Lead box
What is it?
"Lead box" is a layer on your site that shows a subscription form allowing visitors to join your list. You can see it on many sites, as they boost subscription rate and increase conversions.
On Udimi, you can define different parameters to trigger the opt-in box, such as time spent on the page, scroll depth, clicking on an element, user behavior, etc.
Lead box looks like this:
By doing this, you can turn visitors into subscribers. Instead of leaving your site, they become part of your subscriber base. This helps you quickly expand your email list, generate more leads, and boost sales.
Why an email list is so important
- Ownership of your audience: Unlike social media platforms, where your followers depend on algorithms and platform rules, an email list is yours. You control when and how you communicate with your audience.
- Direct communication: Emails go straight to your audience's inbox, making it a personal and direct way to connect with them.
- Building relationships: Regular emails help you stay in touch, build trust, and create a loyal community of customers or readers
Benefits of Having an Email List
- High ROI: Email marketing has one of the highest returns on investment compared to other marketing channels.
- Personalization: You can segment your audience and send them messages that feel tailored to their interests, increasing engagement.
- Traffic and sales: Emails can drive traffic to your website, promote products or services, and generate consistent sales.
- Cost-effectiveness: Compared to paid ads or other marketing methods, sending emails is very affordable.
- Automation: Email automation allows you to send timely messages without constant manual work.
- Analytics: You can track open rates, clicks, and conversions to measure performance and improve your campaigns.
How it works?
There are three types of Lead boxes:
- Popup, when a window pops up
- Footer layer, when a layer is attached to the bottom of your browser
- Slide-in layer, when a layer slides into the screen, drawing user's attention
Pick the one that fits you best. It works fine both on mobile and desktop versions of your site.
After Lead box appears, your visitors can enter their email and become your list subscribers.